Roundtable Recap: Trends Shaping the Exhibition Industry
The exhibition industry is undergoing a major transformation, driven by innovation, sustainability, and changing attendee expectations. At a recent industry roundtable hosted by Indian Exhibition Services (IES), experts and organisers came together to discuss the latest trends shaping the future of exhibitions in India and around the world. The discussion highlighted how technology, sustainability, and experiential engagement are redefining the way exhibitions are planned and delivered today.
Digital Transformation and Smart Event Technologies
Technology continues to be the biggest game-changer in the exhibition landscape. From AI-powered matchmaking platforms and digital registration systems to virtual reality product demos, technology is enhancing both exhibitor and visitor experiences. The roundtable participants emphasised that hybrid event formats — combining physical and virtual participation — are here to stay. Smart tools such as data analytics, mobile apps, and contactless solutions are helping organisers improve efficiency, personalise experiences, and measure event success more accurately.
Sustainability at the Core of Modern Exhibitions
Sustainability has become a central focus for the exhibition industry. Organisers are increasingly adopting eco-friendly practices like reusable booth materials, digital brochures, and waste management systems to reduce their environmental impact. Delegates at the roundtable agreed that sustainable exhibitions are not just a trend but a responsibility. Exhibitors who align with green initiatives are gaining greater visibility and goodwill among both participants and partners. This shift towards sustainability is making Indian exhibitions more globally competitive and future-ready.
Focus on Experience and Networking Value
Another key trend shaping the industry is the growing emphasis on attendee experience. Visitors today expect more than product displays — they seek meaningful engagement, live demonstrations, and opportunities to connect. Exhibitions are evolving into experiential hubs, offering interactive sessions, workshops, and immersive zones that create long-lasting impressions. Roundtable experts also pointed out that business networking remains the heart of exhibitions, with curated meetings and digital matchmaking tools enhancing connection opportunities for both local and international participants.
Conclusion
The roundtable discussion clearly showed that the exhibition industry is moving towards a more digital, sustainable, and experience-driven future. Companies like Indian Exhibition Services (IES) are leading this transformation by embracing new technologies and responsible event practices. As the industry continues to evolve, exhibitions will remain powerful platforms for business growth, innovation, and global collaboration — shaping the way industries connect and thrive in the years to come.



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